Creative
Show launches need 50+ creative assets shipped on a tight cycle. Internal teams burn out.
Cocoma's edit + design pods scale to your slate's launch calendar. 35,000+ assets shipped across 250+ titles to date.
For OTT Platforms
Your slate, always in motion.
Cocoma is the back office for show launches, episode promos, channel ops and audience growth — running across your entire slate, week after week.
What slate-scale actually feels like
Sound familiar?
Marketing
Audience attention is fragmented across platforms. Discovery is harder than ever.
Targeted social + paid promo plans per show, briefed against viewing data and competitor moves. Not a one-size template.
Management
Channel ops eats hours — uploads, comments, brand-safety, analytics — at slate scale.
Dedicated ops team manages your YouTube + social channels end-to-end. Reporting on rhythm, not on demand.
Monetisation
Subscriber retention drops between tentpoles. Back-catalog views plateau.
Recap series, character spots, cross-show pulls keep audiences engaged between major releases — compounds back-catalog views and lifts ad-fill on idle inventory.
Cocoma's House
Four pieces. One team. One bill.
Engage the whole stack as your slate's marketing engine, or plug us into a single pillar where you have a gap. Each pod has a lead and runs in parallel — your launches don't queue inside Cocoma.
Creative
Trailers, episode promos, character spots, recap edits, social cuts.
- Title + episode trailers (long-form & shorts)
- Character spotlights & recap series
- Episodic posters + key-art variants
- Native social cuts per platform
Marketing
Show-launch campaigns, audience targeting, paid promo, partnerships.
- Per-show launch playbooks
- Paid promotion (YouTube, Meta, X, TikTok)
- Cross-platform repurposing strategy
- Influencer + creator partnership ops
Management
Channel ops, scheduling, analytics, community, brand-safety.
- YouTube + social channel ops
- Episode upload + scheduling calendar
- Comment moderation + community ops
- Brand-safety & policy management
Monetisation
Subscription growth, AVOD lift, cross-show retention, partner integrations.
- Recap + back-catalog content for back-end revenue
- Cross-show promotion strategy
- AVOD inventory optimisation
- Partner / co-marketing integrations
Track record
Numbers, not promises.
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Titles Supported
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Views Gained
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Channels Managed
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Assets Shipped
Platforms we already run with
Real ops, not deck slides.
OTT · Originals + licensed slate
Prime Video India
Edits + thumbnails + shorts repurposing across 1000s of titles.
@PrimeVideoIN
OTT · Original-content slate
MX Player
Full creative + marketing partner across the original-content slate.
@MXPlayerOfficial
OTT · Free streaming
Amazon MX Player
Recap series + cross-show edits driving back-catalog views.
@AmazonMXPlayerHow it works
From slate audit to launch engine in motion.
- 01
Slate audit
7-day audit of your launch calendar, current channel assets, social presence, and competitor activity. We map the gaps and the high-leverage wins.
- 02
Launch plan
Per-show or per-slate playbook — assets list, paid promo budgets, partner integrations, calendar by week. Aligned to your slate's release dates.
- 03
Ship
Creative + marketing pods running in parallel. Per-launch dashboards so you see what's shipping live, week to week.
- 04
Iterate
Per-launch retro: what hit, what missed, what to bake into the next show's playbook. Compounding wins, not one-offs.
What clients say
“When our slate doubled, Cocoma's pods scaled overnight. We didn't have to hire — we just got more output, on the same launch rhythm.”
Common questions
The honest answers.
Both. Most partners start with one launch as a pilot, see the rhythm, then expand to slate-level recurring. We're equally happy as a per-show tactical partner or a year-round slate ops engine.
One call, no obligation
Want to see what your slate could look like with Cocoma's pods on?
Anil takes the call personally. 15 minutes. We talk through your slate + the audit plan + send you the deck regardless.
Book a 15-min call