For Universities, Institutes & EdTech
Cocoma's pods build the content engine higher-ed and EdTech brands need — admissions reels, campus stories, faculty + alumni journeys, course previews, performance creative for student acquisition. Same playbook, scale-tuned to your enrolment cycle.
What admissions cycle actually feels like
A trained edit + design team that ships campus reels, admissions ads, faculty profiles, and student testimonials at scale. Peak cycle covered without panic-hiring contractors.
Per-audience playbooks (parents, applicants, employers, alumni, prospective faculty) briefed against your data, not a template. Same nuance the entertainment IPs we ship for already demand.
Centralised asset library + project lead + brand-guideline QC. One source of truth across departments; no duplicated shoots, no version drift across teams.
Variant-led performance creative for acquisition — course previews, demo class cuts, testimonial reels, retargeting variants by funnel stage. Briefed against your funnel data, refreshed before fatigue hits.
Cocoma's House
Engage the whole stack as your annual content engine, or plug us into a single pillar where you have a gap. Each pod runs in parallel — your peak admissions weeks don't queue inside Cocoma.
Campus reels, admissions ads, faculty profiles, course previews, virtual tours.
Per-audience playbooks, admissions-cycle campaigns, performance creative.
Multi-department coordination, asset library, brand QC, social calendar.
Performance creative for acquisition, donor + alumni engagement, placement-driven content.
Track record
Brands we already ship at this caliber
Premium · Innovation storytelling
Premium brand storytelling for India's flagship EV brand — same caliber translates straight to flagship university and institute work.
@tata.evofficial
OTT · Entertainment-grade production
Edits + thumbnails + shorts at the quality bar today's students expect from any content they watch on their feed.
@PrimeVideoIN
Global · Editorial visual standards
World-class editorial visuals. The standard your campus reels and admissions content can match.
@imdbHow it works
Institution mission walkthrough — target student profiles, admissions cycle calendar, current content gaps, audience priorities (parents vs applicants vs employers). NDA + brand-guideline pack synced.
Calendar tied to your admissions cycle — pre-cycle ramp (4-6 weeks before peak), peak-cycle volume coverage, post-cycle alumni / faculty / placement content. Always-on brand work threaded through.
Pods running in parallel — campus reels, admissions ads, course previews, performance creative. Per-audience cuts (parents-Hindi, applicants-English, etc.). Real-time delivery during peak cycle.
Per-cycle retro — what hooked applications, what dropped at form-fill, which audience cuts converted. Insights baked into next year's calendar before peak hits again.
“When admissions season hits, we used to scramble — three different agencies, fragmented assets, panic edits at midnight. Cocoma built our content engine — peak-cycle volume without the panic, brand-grade quality every time.”
Common questions
Both — and the playbook flexes. Universities lean into brand storytelling + admissions marketing + alumni engagement. EdTech leans into performance creative + course-preview content + retargeting at CAC scale. Same four pillars; different emphasis per institution.
One call, no obligation
Anil takes the call personally. 15 minutes. We talk through your content needs + the admissions cycle calendar + send you the playbook regardless.
Book a 15-min call
